Over the past decade, the world of beauty has witnessed an evolution of makeup trends, with each year bringing forth new techniques, products, and inspirations. From bold brows to shimmering highlighters, let’s take a journey through the most iconic makeup trends of the past decade and how they’ve shaped the beauty landscape.
1. Bold Brows (2010-2012):
- The early 2010s saw the rise of bold, defined brows, inspired by celebrities like Cara Delevingne and Lily Collins. Makeup lovers embraced thick, well-groomed brows achieved with the help of pencils, gels, and pomades.
2. Contouring Craze (2013-2015):
- Thanks to the influence of beauty influencers and makeup artists like Kim Kardashian and Mario Dedivanovic, contouring became a mainstream phenomenon. Makeup enthusiasts embraced sculpted cheekbones, defined jawlines, and a chiseled nose using contour creams and powders.
3. Matte Revolution (2016-2017):
- Matte makeup took center stage during this period, with matte foundations, lipsticks, and eyeshadows dominating the beauty scene. Matte finishes were favored for their long-wearing properties and ability to create a flawless, velvety complexion.
4. Glowing Goddess (2018):
- The “glow from within” trend gained momentum in 2018, with emphasis placed on radiant, luminous skin. Highlighters in champagne and rose gold hues were used to accentuate the high points of the face, creating a natural, lit-from-within glow.
5. Neon Vibes (2019):
- Neon makeup made a splash in 2019, with vibrant shades of electric pink, orange, and green adorning eyelids and lips. Bold, colorful looks inspired by the ’80s and ’90s graced runways and social media feeds, signaling a departure from subdued neutrals.
6. Skinimalism (2020):
- In the midst of a global pandemic, the beauty industry embraced the “skinimalism” trend, focusing on minimal makeup and prioritizing skincare. Tinted moisturizers, lightweight foundations, and dewy finishes took center stage, reflecting a shift towards natural beauty and self-care.
7. Diversity and Inclusivity:
- Throughout the decade, there was a growing emphasis on diversity and inclusivity in the beauty industry. Brands began expanding their shade ranges to cater to a wider range of skin tones, and campaigns celebrated beauty in all its forms, challenging traditional beauty standards.
As we bid farewell to the past decade and embark on a new era of beauty, one thing remains constant – the transformative power of makeup to inspire creativity, confidence, and self-expression. Whether you prefer bold and dramatic or subtle and understated, there’s a makeup trend for every style and personality. Here’s to embracing the beauty of diversity and innovation as we continue to explore the endless possibilities of makeup in the years to come.
