“I’m no longer ashamed of her”… Boity’s natural hair journey unpacked
The Halo Heritage Hair Diaries episode 3 that dropped today, saw Boity…
Boity Launches Exclusive Hair Care Range with Halo Heritage
Every queen knows that her hair is her crowning glory and that…
Sofn’Free HairXperts Masters Challenge Style-Offs Are Here
The nationwide Sofn'Free Hair Xperts Masters Challenge is back, bigger and better in a…
Passion Reigns At The Second Sta-Sof-Fro Salon Seminar
“The Future Is Female”- a phrase used to describe the effervescent current…
Stylin’ Dredz Presents The Creative Conquerors
On Thursday Johannesburg’s trendy Maboneng was buzzing with anticipation for a Stylin’…
Sofn’Free Launches Breakthrough Product – ‘Infusions
SofnFree, a leading hair care brand, has announced the launch of INFUSIONS…
